IllumiNative is building a movement of movements to leverage the power of Native organizations, tribes, youth, grassroots leaders and non-Native allies to change the national narrative of Native people. By adopting, adapting, and disseminating the new shared narrative about Native people we can combat invisibility. Invisibility is one of the largest threats to Native communities and creates a void the is filled with toxic stereotypes and misconceptions. Authentic, contemporary stories about Native Americans are critical to creating a new narrative and smashing the stereotypes that have contributed to the invisibility and stigmatization of our people. Indian Country and our non-Native allies can work together to create a world where Native communities thrive.
The insights that were unearthed in the Reclaiming Native Truth project (RNT) research project co-led by CEO Crystal Echo Hawk illuminated a path for narrative change. IllumiNative was established to translate that formative research into action and advance the next phase of the work with Indian Country and allies. With tools and resources, we can change the story about Native peoples in media, pop-culture, k-12 education, policy, and philanthropy.
Download the IllumiNative Narrative Change Insights and Action Tools
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